Communication Arts and Sciences at Michigan State University

Michigan State University link 

Department of Telecommunication, Information Studies, and Media

Bachelor of Science in Media and Communication Technology


We live in a time of unprecedented proliferation of new media of communication, which are built upon innovations in communication technologies that augment human communication in both anticipated and unanticipated ways. New media do not displace those that came before, but as they appear, the landscape of the media and information industries is altered and communication practices at home, in schools, and in the workplace adapt. The major in Media and Communication Technology recognizes that this continuing evolution stresses the ability of individuals and families, communities and organizations, and societies and nations to make socially beneficial and economically productive use of the plethora of current and new media at our disposal.

The goal of this major is to train tomorrow’s media and communication technology leaders, to prepare them to make informed decisions about how to apply, manage, and evaluate the many forms of media products, applications, and services available to us. In addition to the core program, there are two concentrations available to Media and Communication Technology majors, both of which are built upon a fundamental understanding of communication principles as they apply to current and new media, the communication technologies that make the current and new services possible, the historical development of the current and new media, and the political and economic forces that shape this development.

In addition to the core program, students in Media and Communication Technology must complete one of the following concentrations:

Media Management and Research
This concentration prepares students for the challenge of evaluating how people use current and new media, how current and new media interact in the media marketplace, and the implications of these issues for media companies and societies. Students learn principles of media management, media business strategy, media research skills, media theory, media policy, and the basic economic forces shaping media industries. These students will help tomorrow’s broadcasting, cable, telephone, and Internet companies, as well as the many media research agencies that operate in this market, to make informed decisions about the opportunities being generated by current and media.


Information and Communication Technologies
This concentration prepares students to implement and manage new information and communication technologies, for use in organizations and communities. It emphasizes the hands-on and practical application of Web and Internet-based information and communication systems, group communication systems, wireless and other personal communication technologies, e-commerce technologies and other emerging forms of ICT. Students learn theories of human computer interaction, technological foundations and applications, project management principles, and social and organizational impacts of ICT. These students will help tomorrow’s organizations improve the way their employees communicate with near and distant co-workers, market their products to customers, and work with suppliers and other stakeholders - using the Web, voice and video applications

Requirements

Overview

A bachelor of Science Degree in Media and Communication Technology is earned by completing:

Major Core
+ Major Concentration
+ Major Electives
+ Non-Department Requirements
+ Cognate
+ University Requirements

= at least 120 credits

Major Core

Students must complete all of the following courses:
  1. TC 100 The Information Society
  2. TC 110 Understanding Media
  3. TC 201 Intro to Media & Communication Technology
  4. TC 210 Media & Communication Tech Policy

Major Concentration

Students must complete one of the following two concentrations

Concentration in Media Management and Research

Must take the following courses:

  1. TC 300 Economics of Media
  2. TC 356 Marketing Media Content & Services
  3. TC 376 Media Research
Choose at least 3 courses from the following. One must have an asterisk.

  1. TC 339 Digital Games and Society
  2. TC 340 Intro to Video & Audio
  3. TC 375 Social Impacts of New Media
  4. TC 381 Media Consumer Behavior
  5. TC 452* Media Strategy
  6. TC 458* Project Management
  7. TC 476* Advanced Media Research
  8. TC 477* Global Media
Concentration in Information and Communication Technologies

Must take the following course

  1. TC 331 Intro to Interactive Media Design
  2. TC 361 ICT Management
Choose at least 3 courses from the following. One must have an asterisk.

  1. TC 349 Client-Side Web Development
  2. TC 362 Web Administration
  3. TC 365 Intro. to Network Management
  4. TC 449* Server-Side Web Development
  5. TC 450* HCI & Experience Design
  6. TC 458* Project Management
  7. TC 462a* Wireless Networks & Applications
  8. TC 462b* Social Computing
  9. TC 462c* E-Commerce
  10. TC 464 Network Security
  11. TC 465* Advanced Network Management

Major Electives

Students must take additional credits in Telecommunication courses as needed to meet the requirement of at least 30, but not more than 52, credits in courses in the major.

NOTE: Not more than 12 credits in Telecommunication independent study and internship courses combined, and not more than 7 credits in either Telecommunication independent study or internship courses, may be counted toward the requirements for the Media Arts & Technology major. Students should meet with their academic advisers concerning the minimum and maximum numbers of elective credits available to them at various stages in their programs.

Non-departmental Requirements

Students must take a course from each of the following areas:

Choose from one of the following courses:

  1. CSE 101 Computing Concepts & Competencies
  2. CSE 131 Tech. Computing & Problem Solving
  3. CSE 231 Introduction to Programming
  4. NOTE: Students who pass a waiver examination for Computer Science and Engineering 101 will not be required to complete Computer Science and Engineering 101 or 131 or 231.
Choose from one of the following courses:

  1. PSY 101 Intro to Psychology
  2. EC 201 Intro to Microeconomics
Choose from one of the following courses:

  1. ADV 205 Principles of Advertising
  2. ADV 260 Principles of Public Relations
  3. COM 100 Human Communication
  4. COM 225 An Introduction to Interpersonal Communication
  5. COM 275 Effects of Mass Communication
  6. JRN 108 Introduction to Mass Media
  7. RET 261 Introduction to Retailing

Cognate

Students must complete a six course cognate for a minimum of 18 credits, with at least three courses at the 300-400 level, from one of the following areas:
  1. Arts
  2. Physical Sciences
  3. Social Sciences
  4. Business - If business is selected, students must select from the following courses: Economics 201 and 202, Accounting 230, General Business and Business Law 323, Finance 320, Management 325, and Marketing and Supply Chain Management 313 and 327.
  5. An approved university specialization - A list of approved specializations is available from the advising office.
Students are encouraged to work with the advising office to build their cognate.

University Requirements

Students must complete the following university requirements:

English/Writing
  1. 4 credits in WRA110 Writing: Science and Technology
Math
The University Math Requirement may be satisfied in any of the following ways:
  1. The University Math Requirement may be satisfied in any of the following ways:
  2. By completing one of the following courses:
    1. Finite Mathematics and Elements of College Algebra (MTH 110)
    2. College Algebra and Trigonometry (MTH 116)
    3. Survey of Calculus I (MTH 124)
    4. Calculus I (MTH 132)
  3. NOTE: Students must begin their math sequence with the course their Math Placement Exam score dictates. They continue sequentially taking courses until they complete one of the courses listed above.
Integrated Studies
  1. 8 credits in Arts and Humanities – 1st and 2nd IAH
  2. 8 credits in Social, Behavioral, and Economic Sciences – ISS200, ISS300
  3. 3 credits in Biological Sciences – ISB
  4. 3 credits in Physical Sciences – ISP
  5. 2 credits of Lab in either Biological or Physical Sciences – ISB/ISP Lab
120 credits total

Students must take additional credits outside of Telecommunication, Information Studies, and Media as needed to meet the University requirement of at least 120 credits total to graduate.

The information enclosed here should be viewed as a general overview of the academic program for this degree. It should not be viewed as the final authority on degree requirements. Make sure to consult your academic advisor to clear your specific program of study.